Continued from yesterday…

So the top spot on your XMAS list is a new killer application, one that is a bandwidth hog. Though you want the initial requirements to be reasonable (so it is affordable), you also want to know the bandwidth requirements will grow and grow.

Since it is a wish list, what should the other characteristics of this new killer app be?  Well, you don’t want it to cannibalize the services you already provide. You don’t want it to be an alternative for voice, Internet or data requirements. You want something new to truly add to your converged services product portfolio.

Oh, and by the way, you don’t want this to be something that is a small niche. You want it to be something that a material portion of your existing customers need.

So am I right? Is that what you want? Tomorrow, on Christmas day itself, I will tell you what this killer application is.

So Now What?

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